Designer S Guide To Color 5
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The Designer's Guide to Color Combinations
If you're from the "I don't know zip about color - but I know what I like" school of color theory, this book's for you. You won't find color wheels or lectures on color harmony here . . . just 500+ tried-and-true color combinations derived from actual design work - posters, packages, even giftware - created over the past century by designers, artists and color experts. You'll find historical color combinations from the Victorian period, Art Deco era, Far-out Sixties, Rave craze - plus current color combinations, such as limited color, "bad color" and much more. Even if you don't know what you're looking for, you'll know it when you see it here. It's not just what colors you use, but how you use them. That's why the color combinations in this book are arranged in simple, sample layouts rather than pages of out-of-context swatches. Complete with color formulas in CMYK, these layouts show you which colors work for backgrounds, borders, type, outlines, panels and small text, so you can easily adapt them to your designs.
Designer's Guide to Color 5
Author: Ikuyoshi Shibukawa
language: en
Publisher: Chronicle Books
Release Date: 2006-11-02
With over 500,000 copies sold in this popular series, the Designer's Guide to Color collection now boasts a fifth title. Using an abundance of color combinations and shapes, Designer's Guide to Color 5 contains extensive descriptions for creating colors that convey emotions or impressions, and acts as a guide for making up new ones. Each color combination includes a description of the density of colors, showing tint percentages for printing. Ranging from earthy color combinations that give the impression of autumn, and cool, metallic combinations that suggest modern, to deep, vivid tones that convey elegance, this volume is an indispensable reference for designers, as well as for those working with advertising, packaging, fashion, interior design, fabric design, or illustration—literally anyone making a color choice.
Color Management
Whether they are working in print, interactive, environmental, or web-based design, designers will learn how to apply color theory to their work in order to communicate and entertain. Graphic design professors John Drew and Sarah Meyer explain all of the technical issues that are relevant to communicating with color in 2-D and 3-D environments and in still and moving images. This invaluable guide arms designers with all the in-depth technical information that they need about color theory, color systems, mixing, removal, pigments, inks, papers, and printing. Graphic design students and educators will also appreciate Drew and Meyer’s considerations of how human beings perceive and react to color in every aspect of their daily lives. Featuring over 200 dynamic samples of graphic design and color usage from around the world, this guide is an unrivaled resource and an excellent choice for course adoptions.