Decision Points In Developing New Products

Decision points in developing new products

Developing New Products Services Essentials

This book was written primarily for companies that want to add a new product line, for R&D facilities with a new product idea, and for the entrepreneur who wants to develop a new business around a new product or invention. The book provides a path through the new product development process from the idea stage through the development of a workable marketing strategy.

Decision Making in the Manufacturing Environment

Recent worldwide advances in manufacturing technologies led to a metamorphism in the industry. Fast-changing technologies on the product front have created a need for an equally fast response from manufacturing industries, who select manufacturing strategies, product designs, manufacturing processes, and machinery and equipment. Decision makers have the problem of assessing a range of options and selecting one based on conflicting criteria. This book shows how graph theory and matrix approach, and fuzzy multiple attribute decision making methods can be used in manufacturing. Part I introduces the decision making situations in the manufacturing environment and presents decision making methods; Part II uses case studies to illustrate the applications of these methods in real manufacturing situations. This book will interest designers, manufacturing engineers, practitioners, managers, institutes involved in design and manufacturing related projects, researchers, academics, and graduates in this field.