Culture Nature Memes
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Culture, Nature, Memes
Author: Thorsten Botz-Bornstein
language: en
Publisher: Cambridge Scholars Publishing
Release Date: 2020-12-15
This collection of essays on cognition, which involves continental as much as analytical approaches, attempts to observe cognitive processes in three areas: in culture, in nature, and in an area that can – at least from some point of view – be perceived as an “in-between” of culture and nature: memes. All authors introduce a certain dynamic input in cognitive theory, as they negotiate between the empirical and the conceptual, or between epistemology and the study of culture. In all chapters, culture, nature, and memes turn out to be dynamic in the sense of being non-essentialist, their significations and modulating functions always being multi-dimensional. The chapters shed new light on classical themes of cognitive theory as: ‘problems of creation, generation and emergence,’ ‘animals’ thoughts and beliefs,’ ‘minds and computing,’ ‘knowledge and its social dimension,’ ‘thoughts and emotions,’ ‘the innate state of lexical concepts’ and ‘memetics and stylistics.’
The Discursive Power of Memes in Digital Culture
Shared, posted, tweeted, commented upon, and discussed online as well as off-line, internet memes represent a new genre of online communication, and an understanding of their production, dissemination, and implications in the real world enables an improved ability to navigate digital culture. This book explores cases of cultural, economic, and political critique levied by the purposeful production and consumption of internet memes. Often images, animated GIFs, or videos are remixed in such a way to incorporate intertextual references, quite frequently to popular culture, alongside a joke or critique of some aspect of the human experience. Ideology, semiotics, and intertextuality coalesce in the book’s argument that internet memes represent a new form of meaning-making, and the rapidity by which they are produced and spread underscores their importance.
Memes and the Future of Pop Culture
Pop culture emerged in the first decades of the twentieth century as a reaction to the restrictive social traditions of colonial America. It spread quickly and broadly throughout the bustling urban centers of the 1920s—an era when it formed a partnership with technology and the business world. This coalition gave pop culture its identity, allowing it to thrive and form alliances with artistic and literary movements. But pop culture may have run its course with the rise of meme culture. This publication revisits the social, psychic, and aesthetic roots of pop culture, suggesting that meme culture has fragmented its historical flow, thus threatening to bring about its demise.