Critical Analysis In Psychology The Essential Guide To Interrogating Published Research
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Critical Analysis in Psychology: the Essential Guide to Interrogating Published Research
Author: A.J. Shepherd
language: en
Publisher: McGraw-Hill Education (UK)
Release Date: 2022-10-19
"This book is the fruit of Alex Shepherd’s remarkable teaching experience in one of the most prestigious universities in the world. This publication will certainly become the main reference for science students at BSc, MSc and PhD levels.” Roberto Filippi, PhD, University College London "I highly recommend this book as essential reading for psychology students at all levels from undergraduate to PhD. It provides a friendly and engaging guide to developing critical evaluation skills through the use of clear and accessible examples that capture the reader’s interest." Dr Elisa Lewis, Senior Lecturer, London South Bank University “Alex Shepherd offers an accessible forensic filleting of published research articles, with helpful how-to guides showing what questions to ask and (more importantly) what the answers mean.” Gina Rippon, Professor Emeritus of Cognitive Neuroimaging, Author of The Gendered Brain If something is published, does that mean it’s true? Critical Analysis in Experimental Psychology encourages the critical reading and analysis of psychological research reports and shows how design principles and statistics are applied. A.J. Shephard empowers you to read between the lines of any published study and draw your own conclusions. Using synopses of published research articles as examples, the book shows how to work out if summary claims made by authors or the media accurately reflect an experiment’s real findings. Through guided analysis of both quantitative and qualitative real-world research, you will learn to: •Review research articles comprehensively and critically •Understand the rationale, logic, and purpose of an article •Identify the hypotheses (whether stated or unstated) •Describe and assess the suitability of the research methods used •Analyse the implied interpretation of the results, •Become an active – rather than a passive – reader of scientific articles. This book gives new insight into published research articles, helping you feel less like a student and more like a researcher. The critical skills learned will help you to navigate through the confusing science messages we are exposed to through all types of media. Dr A.J. Shepherd has over 20 years of experience teaching Critical Analysis. She is a Reader in Psychology at Birkbeck, University of London, UK and since 2004 she has run the third year Critical Analysis course, which she also designed.
The SAGE Handbook of Digital Marketing
Digital marketing changes the dynamics of traditional routes to market, augments conversations and facilitates the measurement of activities by organisations and consumers alike. This Handbook strives to advance the study and understanding of this domain and provides a digital marketing journey that flows from methods and methodologies. It moves from the fundamentals to the different aspects of digital marketing strategy, tactics, metrics and management, and ethics. This Handbook brings together the critical factors in digital marketing as the essential reference set for researchers in this area of continued growth. It is essential reading for postgraduate students, researchers, and practitioners in a range of disciplines exploring digital marketing. Part 1: Foundations of Digital Marketing Part 2: Methodologies and Theories in Digital Marketing Part 3: Channels and Platforms in Digital Marketing Part 4: Tools, Tactics and Techniques in Digital Marketing Part 5: Management and Metrics in Digital Marketing Part 6: Ethical Issues in Digital Marketing
Insights In: Theoretical and Philosophical Psychology
We are now entering the third decade of the 21st Century, and, especially in the last years, the achievements made by scientists have been exceptional, leading to major advancements in the fast-growing field of Psychology. Frontiers has organized a series of Research Topics to highlight the latest advancements in science in order to be at the forefront of science in different fields of research. This editorial initiative of particular relevance, led by Prof. Anna Borghi and Dr. Chiara Fini, Specialty Chief and Assistant Chief Editors of the section, Theoretical and Philosophical Psychology, is focused on new insights, novel developments, current challenges, latest discoveries, recent advances and future perspectives in this field. Also, high-quality original research manuscripts on novel concepts, problems and approaches are welcome. This Research Topic solicits brief, forward-looking contributions from the editorial board members that describe the state of the art, outlining recent developments and major accomplishments that have been achieved and that need to occur to move the field forward. Authors are encouraged to identify the greatest challenges in the sub-disciplines, and how to address those challenges.