Correlational Research Definition


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Understanding Social Science Research


Understanding Social Science Research

Author: Thomas R Black

language: en

Publisher: SAGE

Release Date: 2002


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The ability to read published research critically is essential and is different from the skills involved in undertaking research using statistical analysis. This New Edition of Thomas R Black's best-selling text explains in clear and straightforward terms how students can evaluate research, with particular emphasis on research involving some aspect of measurement. The coverage of fundamental concepts is comprehensive and supports topics including research design, data collection and data analysis by addressing the following major issues: Are the questions and hypotheses advanced appropriate and testable? Is the research design sufficient for the hypothesis? Is the data gathered valid, reliable and objective? Are the statistical techniques used to analyze the data appropriate and do they support the conclusions reached? Each of the chapters from the New Edition has been thoroughly updated, with particular emphasis on improving and increasing the range of activities for students. As well, coverage has been broadened to include: a wider range of research designs; a section on research ethics; item analysis; the definition of standard deviation with a guide for calculation; the concept of `power' in statistical inference; calculating correlations; and a description of the difference between parametric and non-parametric tests in terms of research questions. Evaluating Social Science Research An Introduction 2nd Edition will be key reading for undergraduate and postgrduate students in research methodology and evaluation across the social sciences.

The SAGE Encyclopedia of Communication Research Methods


The SAGE Encyclopedia of Communication Research Methods

Author: Mike Allen

language: en

Publisher: SAGE Publications

Release Date: 2017-04-11


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Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

An Applied Guide to Research Designs


An Applied Guide to Research Designs

Author: W. Alex Edmonds

language: en

Publisher: SAGE Publications

Release Date: 2016-04-20


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The Second Edition of An Applied Guide to Research Designs offers researchers in the social and behavioral sciences guidance for selecting the most appropriate research design to apply in their study. Using consistent terminology, authors W. Alex Edmonds and Thomas D. Kennedy visually present a range of research designs used in quantitative, qualitative, and mixed methods to help readers conceptualize, construct, test, and problem solve in their investigation. The Second Edition features revamped and expanded coverage of research designs, new real-world examples and references, a new chapter on action research, and updated ancillaries.