Content Creators Playbook Using Artificial Intelligence Storytelling And Video Marketing To Supercharge Creativity


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CONTENT CREATORS' PLAYBOOK: USING ARTIFICIAL INTELLIGENCE, STORYTELLING AND VIDEO MARKETING TO SUPERCHARGE CREATIVITY


CONTENT CREATORS' PLAYBOOK: USING ARTIFICIAL INTELLIGENCE, STORYTELLING AND VIDEO MARKETING TO SUPERCHARGE CREATIVITY

Author: MAUREEN P PRICE

language: en

Publisher: Maureen P. Price

Release Date: 2024-12-17


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This book is a guide for women who want to thrive in the digital economy. It explores the intersection of artificial intelligence (AI) and content creation, offering insights and strategies for women to leverage these technologies to their advantage. The book begins by painting a picture of the challenges facing humanity, including climate change, global pandemics, and the threat of war. It then argues that AI has the potential to help us address these challenges and create a more sustainable and peaceful future. The book also examines the ways in which technology is empowering women, giving them a voice and a platform to express themselves. It highlights the rise of female content creators and entrepreneurs who are using AI to enhance their creativity and reach wider audiences. The book provides practical advice on a range of topics, including: Disrupting the Patriarchy: How technology is dismantling traditional power structures and creating opportunities for women. The AI Revolution: Understanding the basics of AI and its potential impact on various industries. AI and Creativity: Using AI tools to enhance your creativity and produce high-quality content. Ecommerce for Creators: Building an online business and selling your products or services. Brand Storytelling: Crafting a compelling brand narrative that resonates with your audience. Video Marketing: Creating engaging video content for YouTube and other platforms. Social Media Marketing: Building a community and promoting your content on social media. Self-Love and Confidence: Overcoming self-doubt and achieving your goals. This book is more than just a guide to content creation; it is a call to action for women to embrace their power and shape their own future. It is a must-read for any woman who wants to succeed in the digital age.

Quantum Marketing


Quantum Marketing

Author: Raja Rajamannar

language: en

Publisher: HarperCollins Leadership

Release Date: 2021-02-09


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Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.

AI for Marketing and Product Innovation


AI for Marketing and Product Innovation

Author: A. K. Pradeep

language: en

Publisher: John Wiley & Sons

Release Date: 2018-11-26


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Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.