Content Analysis An Introduction To Its Methodology 4th Edition Pdf
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Content Analysis
The Second Edition of Content Analysis: An Introduction to Its Methodology is a definitive sourcebook of the history and core principles of content analysis as well as an essential resource for present and future studies. The book introduces readers to ways of analyzing meaningful matter such as texts, images, voices - that is, data whose physical manifestations are secondary to the meanings that a particular population of people brings to them. Organized into three parts, the book examines the conceptual and methodological aspects of content analysis and also traces several paths through content analysis protocols. The author has completely revised and updated the Second Edition, integrating new information on computer-aided text analysis. The book also includes a practical guide that incorporates experiences in teaching and how to advise academic and commercial researchers. In addition, Krippendorff clarifies the epistemology and logic of content analysis as well as the methods for achieving its aims. Intended as a textbook for advanced undergraduate and graduate students across the social sciences, Content Analysis, Second Edition will also be a valuable resource for practitioners in a variety of disciplines.
Analyzing Media Messages
The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research. Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis, and the uses of social media in content analysis research. It maintains the concise, accessible approach of previous editions while including refreshed examples and discussions throughout. This is an essential text for content analysis courses in communication and media studies programs at all levels, as well as a useful supplementary text in more general research methods courses.
A Practical Guide to Information Literacy Assessment for Academic Librarians
Author: Carolyn Radcliff
language: en
Publisher: Bloomsbury Publishing USA
Release Date: 2007-06-30
Information literacy assessment applies to a number of contexts in the higher education arena: institutional curricula, information literacy programs, information literacy courses, course-integrated information literacy instruction, and stand-alone information literacy workshops and online tutorials. This practical guide provides an overview of the assessment process: planning; selection and development of tools; and analysis and reporting of data. An assessment-decision chart helps readers match appropriate assessment tools and strategies with learning outcomes and instructional settings. Assessment tools, organized by type, are accompanied by case studies. Various information literacy standards are referenced, with emphasis given to ACRL's Information Literacy Competency Standards for Higher Education.