Consumer And Organizational Behavior In The Age Of Ai


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Consumer and Organizational Behavior in the Age of AI


Consumer and Organizational Behavior in the Age of AI

Author: Wongmahesak, Kittisak

language: en

Publisher: IGI Global

Release Date: 2024-08-30


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The rapidly evolving landscape of artificial intelligence (AI) has created unprecedented shifts in nearly all aspects of business and life. To manage human resources more effectively, understanding the intersection of consumer behavior and organizational management has never been more crucial. By synthesizing the latest research and practical applications, managers will be equipped with the tools necessary to lead and innovate in their respective fields. Consumer and Organizational Behavior in the Age of AI represents a comprehensive and interdisciplinary effort to provide a deep understanding of these dynamics, offering strategies to address challenges, plan strategically, execute effectively, and measure performance for continuous improvement across public, private, and civil society sectors. Covering topics such as crisis management, firm strategy, and purchase intention, this book is an excellent resource for organizational leaders, managers, human resource managers, academicians, graduate and postgraduate students, educators, and more.

Navigating Organizational Behavior in the Digital Age With AI


Navigating Organizational Behavior in the Digital Age With AI

Author: Özsungur, Fahri

language: en

Publisher: IGI Global

Release Date: 2024-12-05


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Artificial Intelligence (AI) has evolved from a futuristic concept into a powerful force that is transforming industries and organizations across the globe. The impact of AI on organizational behavior, leadership, talent management, ethics, and strategic decision-making is profound, especially within the corporate landscape. As organizations adapt to the digital age, understanding how AI reshapes key areas of management is critical for staying competitive and innovative. Navigating Organizational Behavior in the Digital Age With AI provides a comprehensive exploration of AI's integration within organizations, covering its influence on decision-making, conflict resolution, performance management, diversity, and ethics. This book offers valuable insights into AI's role in shaping modern work environments, enhancing talent acquisition, and driving inclusive workplaces. It serves as a vital resource for academics, researchers, corporate leaders, HR professionals, and policymakers seeking to understand AI's broader impact on organizational practices and its implications for the future of work.

Public Governance Practices in the Age of AI


Public Governance Practices in the Age of AI

Author: Wongmahesak, Kittisak

language: en

Publisher: IGI Global

Release Date: 2025-03-13


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Advances in digital technology have driven public administration from new public administration (public administration 3.0) to digital public administration (public administration 4.0). In the same way, advances in artificial intelligence (AI) technology have driven digital public administration (public administration 4.0) into super smart society (public administration 5.0). With official recognition of its existence as a separate era, it can be said that AI is an important condition causing significant changes to public administration. Therefore, understanding it both in theory and in practice is very important. Public Governance Practices in the Age of AI explores the evolution of public administration in the digital age, highlighting the shift from traditional governance models to AI-driven public administration 5.0. It examines the transformative role of artificial intelligence in shaping policies, decision-making, and service delivery, offering insights into both theoretical frameworks and practical applications. Covering topics such as local administrative organizations, public participation, and global digital education, this book is an excellent resource for public administrators, public managers, educators, researchers, professionals, scholars, academicians, and more.