Appraisal Sentiment And Emotion Analysis In Political Discourse
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Appraisal, Sentiment and Emotion Analysis in Political Discourse
Author: Claudia Roberta Combei
language: en
Publisher: Taylor & Francis
Release Date: 2023-11-16
This book adopts a multi-method multimodal approach to the study of online political communication, applying it to case studies from the United Kingdom, France, and Italy towards offering a portrait of the rapid ideological shifts in contemporary Western democracies. The volume introduces an integrated framework combining Sentiment and Emotion Analysis, rooted in lexical semantics, and the qualitative dimensions of Appraisal Theory, applying it to large corpora of online political communication from the United Kingdom, France, and Italy. Combei and Reggi highlight their combined potential in analysing the multimodal resources in such discourses and in turn revealing fresh insights into layers of subtext and the ways in which parties and movements frame their political programmes and values. The authors also take into account culture- and language-specific variables across the three countries in shaping such discourses. The volume makes the case for an integrated methodological framework that can be uniquely applied to better understand the multimodal communicative landscape of divisiveness in today’s rapidly shifting political climate and other forms of online communication more broadly. This book will be of interest to students and scholars in digital communication, political communication, multimodality, and qualitative and quantitative discourse analysis, especially those interested in corpus-assisted approaches.
Multimodal Mediation Through Picturebooks and Graphic Narratives
This collection critically examines the notion of mediation as it manifests itself at the intersection of multimodal literature, education, and translation studies, bringing together perspectives from established and early career scholars. The volume seeks to synthesize the fields of education and translation by exploring points of difference and commonality through multimodal communication, which has grown increasingly crucial in both fields, and how these intersect in picturebooks and graphic narratives, including graphic novels, illustrated books, and other related genres. The book begins with considerations on the multimodal as mediator and how multimodal forms mediate their messages for educational contexts. Next, the exploration of translation as mediation and mediation as translation contemplates the ways in which picturebooks serve as intersemiotic translations of previously verbal texts and as a means of translating abstract concepts into tangible forms. Finally, there is a showcase of empirical research on the mediation of multimodal literature in diverse education settings from around the world. Taken together, the collection makes the case for further study of mediation and multimodality as a valuable concept for advancing research in translation and education. This book will be of particular interest to students and scholars in multimodality, children’s literature, translation studies, and educational research.
Multimodality, Ideology, and Manipulation
This book examines how sociopolitical and intercultural ideologies surrounding globalisation and neoliberalism are constructed and negotiated in travel documentaries, focusing on the role of the BBC in reproducing neo-imperialistic and neoliberal values. It argues that these documentaries naturalise the values underpinning globalisation and justify the exploitation of resources from the United Kingdom and the West at the expense of developing countries, reflecting forms of neo-imperialism. After discussing the role of the BBC as a public service provider and the research’s theoretical and methodological foundations, three case studies explore the semiotic and cognitive processes involved in media effects. Through an interdisciplinary approach integrating multimodal critical discourse analysis, audience research, and relevance theory, the book contributes to discussions on the application of multimodality theory to social concerns and addresses academic communities in media studies, critical discourse studies, and semiotics. This book will interest scholars in multimodality, critical discourse analysis, media and communication studies, and semiotics.