An Engineer S Guide To Influencing And Persuading
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An Engineer's Guide to Influencing and Persuading
Do you struggle to get your ideas accepted and sometimes think, as people talk over you, perhaps I'm invisible? If so, this book will provide you with a road map for change. It presents the subject of influencing and persuading in a methodical, step-by-step, waffle-free way. Divided into ten easy-to-read modules, you will discover what drives human behaviour, the varied and sometimes complex processes of communication we all employ and how you can use this knowledge, effectively, to influence and persuade people to help you achieve your stretching goals. Written by a coach and trainer with over 30 years experience of people management, it reveals a proven methodology to get you the success you deserve.
Influence and Persuasion in Everyday Life: A Modern Guide
Author: Pasquale De Marco
language: en
Publisher: Pasquale De Marco
Release Date: 2025-04-21
In today's world, we are constantly bombarded with messages designed to influence our thoughts, feelings, and actions. From the advertisements we see on television to the political speeches we hear on the radio, we are constantly being persuaded to do something, buy something, or believe something. Understanding the power of persuasion is essential for navigating the modern world. By being aware of the different techniques that persuaders use, we can make more informed decisions about who and what we allow to influence us. This book provides a comprehensive overview of the nature of persuasion and how it is used in everyday life. We will examine the different elements of persuasion, including the source, the message, the channel, and the receiver. We will also discuss the different techniques that persuaders use, such as emotional appeals, logical arguments, and social proof. Once we have a solid understanding of the basics of persuasion, we will move on to explore specific examples of persuasion in action. We will examine how persuasion is used in the media, in politics, in the workplace, and in relationships. We will also discuss the ethical implications of persuasion and how it can be used to manipulate and deceive. By the end of this book, you will have a deep understanding of persuasion and how it works. You will be able to recognize persuasive techniques when they are being used, and you will be able to resist persuasion when it is being used against you. This book is essential reading for anyone who wants to understand the power of persuasion and how it can be used to influence our thoughts, feelings, and actions. If you like this book, write a review on google books!
Leadership, A Formula for Success
This book reveals a unique formula for successful leadership. It is based on a ten-week leadership training programme which reached the finals of the UK National Training Awards. Condensed into ten easy-to-read modules, it will help you build the strong interpersonal skills you need to become a successful leader. The programme has delivered measurable, lasting results since 1997. Written by an experienced man manager, coach and trainer it is peppered with practical examples to illustrate the key learning points. In the book you will learn: - A Formula for Leadership as profound as E = mc2 - The Power of Behaviour - How your team can become Winners & Heroes - Leadership is as simple as A-B-C - How to harness the Vanilla Effect and watch motivation soar - The 5 key steps to build trust and rapport - The Assertiveness Toolbox - How to supercharge your team for success - Ten proven steps to successful Leadership