An Argument On Rhetorical Style
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An Argument on Rhetorical Style
Author: Marie Lund
language: en
Publisher: Aarhus Universitetsforlag
Release Date: 2017-04-16
This book interprets rhetorical style within a theoretical frame, and it aims to give a more unifying account than has been given in most publications on style. The aim is to establish the concept of rhetorical style that will not only achieve a greater conceptual consensus, but also help make it both powerful and useful in line with other concepts in the practical and critical disciplines of rhetoric. The examination of rhetorical style is aimed at conceptual development based on theoretical reflection and rhetorical analysis. The goal is to achieve a clearer understanding of some of the ways in which rhetorical style supplies the conceptual frameworks for reflecting, perceiving, arguing, and gaining influence in practical life.
An Argument on Rhetorical Style
An Argument on Rhetorical Style' seeks to sharpen a tool that is too often blunted by multiple, overlapping, and vague definitions. Lund examines the historical, modern, and postmodern concepts of style, allowing the synthesis of three principle epistemological outlooks, the topics of 'style as man', 'style as dress', and 'constitutive style', which in turn illuminate the analysis of different rhetorical styles. Lund argues for a re-theorization of style in the framework of constitutive rhetoric. Theory is balanced by a sharp focus on the strategic aspects of style, with reference to numerous real-world examples from contexts as varied as political speeches, hip-hop lyrics, and newspaper opinion columns. Two chapters explore 'feminine style' and 'provocative style' through detailed rhetorical analysis. Finally, Lund combines theory and practice as applied to speechwriting, showing her new approach to rhetorical style. This book will be valuable to students and scholars of language looking for a fresh interpretation of style and rhetoric, as well as opening up new areas of use for these classic concepts.
Rhetorical Style
A comprehensive guide to the language of argument, Rhetorical Style offers a renewed appreciation of the persuasive power of the English language. Drawing on key texts from the rhetorical tradition, as well as on newer approaches from linguistics and literary stylistics, Fahnestock demonstrates how word choice, sentence form, and passage construction can combine to create effective spoken and written arguments. With examples from political speeches, non-fiction works, and newspaper reports, Rhetorical Style surveys the arguer's options at the word, sentence, interactive, and passage levels, and illustrates the enduring usefulness of rhetorical stylistics in analyzing and constructing arguments.