Always Be Testing
Download Always Be Testing PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Always Be Testing book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages.
Always Be Testing
Stop guessing, start testing, and enjoy greater success with your website. If you’re looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google’s free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling author, Bryan Eisenberg, and his chief scientist, John Quarto-vonTivadar, show you how to test and tune your site to get more visitors to contact you, buy from you, subscribe to your services, or take profitable actions on your site. This practical and easy-to-follow reference will help you: Develop a testing framework to meet your goals and objectives Improve your website and move more of your customers to action Select and categorize your products and services with a customer-centric view Optimize your landing pages and create copy that sells Choose the best test for a given application Reap the fullest benefits from your testing experience Increase conversions with over 250 testing ideas Take the guesswork out of your online marketing efforts. Let Always Be Testing: The Complete Guide to Google Website Optimizer show you why you should test, how to test, and what to test on your site, and ultimately, help you discover what is best for your site and your bottom line.
Essential Testing
Essential Testing provides detailed insight into bringing testing agility to any software project including ones with lots of rigidity. It introduces a realistic view of software testing that includes the concepts and methods needed to get the software testing job done in an efficient manner. It is based on practical Use Case driven testing techniques that work on any software development project, even those where Use Cases aren't front and center.Skipping the ceremony testing concepts are presented and tied together in a sequential and straightforward fashion, while injecting real world, less than perfect examples in the form of "war stories". Testing methods and techniques are described in a common sense manner that is easy to understand This is a book for testers looking for hands on tools and help - and for software managers and developers looking for a different approach to software testing, one that focuses on being agile no matter what type of project.