Groupon

Groupon

ISBN: 5513489805

ISBN 13: 9785513489801

Publication Date: June 30, 2012

Publisher: Book on Demand Ltd.

Pages: 164

Format: Paperback

Author: Jesse Russell

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High Quality Content by WIKIPEDIA articles! Groupon (a portmanteau derived from "group coupon") is a deal-of-the-day website that features discounted gift certificates usable at local or national companies. Groupon was launched in November 2008, the first market for Groupon was Chicago, followed soon thereafter by Boston, New York City, and Toronto. As of October 2010, Groupon serves more than 150 markets in North America and 100 markets in Europe, Asia and South America and has amassed 35 million registered users. In October 2011, a report from Forrester Research suggested that the Groupon business model was a "disaster," and that the firm had become an example of "how fast an Internet darling can fall."