Walmart Business Strategy
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The Wal-Mart Effect
Wal-Mart is the biggest company on earth, ever. Around 7.2 billion people shop there in a year - more than one visit for every person on the planet. It's expanding across the globe from Brazil to Eastern Europe. And it has the power to change our world ...Charles Fishman takes us into the heart of the most successful superstore in history to show how the 'Wal-Mart effect' shapes lives everywhere, whether for overnight cleaners in America, bicycle-makers in China or salmon farmers in Chile. Now Wal-Mart's influence is so great it can determine everything from the design of deodorant to the shape of a town, working practices to market forces themselves, Fishman asks: how did a shop manage to do all this? And what will the ultimate cost of low prices be?
Walmart
Author: Bryan Roberts
language: en
Publisher: Kogan Page Publishers
Release Date: 2012-04-03
Walmart provides a detailed assessment of the world's largest retailer that forever changed the face of retailing. The book examines Walmart's successes, failures, and whether it can stay ahead for the next 50 years. Despite being a source for best practice in procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect its future development. Starting from its inception in rural Arkansas in 1962, this objective analysis of Walmart's history addresses the rapid change of retail, including the rise of e-commerce and multi-channel retailing; Walmart International and its 'everyday low prices' philosophy; the saturation of the superstore format, and much more. In a time of rapid change, will the world's largest retailer be able to reconfigure? Walmart provides the necessary insights for retailers, advertisers, other business professionals and students to understand how Walmart became a retail giant, the lessons that can be learned, and what is in store for the future.
Just Good Business
Author: Kellie McElhaney
language: en
Publisher: Berrett-Koehler Publishers
Release Date: 2008-11
"Just Good Business" shows leaders and managers how to develop a unifying strategy for guiding their corporate social responsibility (CSR)--and why it's critical to embed CSR initiatives into larger corporate strategy.