Predictive Analytics For Business Using R
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Modeling Techniques in Predictive Analytics
Today, successful firms compete and win based on analytics. Modeling Techniques in Predictive Analytics brings together all the concepts, techniques, and R code you need to excel in any role involving analytics. Thomas W. Miller’s unique balanced approach combines business context and quantitative tools, appealing to managers, analysts, programmers, and students alike. Miller addresses multiple business challenges and business cases, including segmentation, brand positioning, product choice modeling, pricing research, finance, sports, text analytics, sentiment analysis, and social network analysis. He illuminates the use of cross-sectional data, time series, spatial, and even spatio-temporal data. For each problem, Miller explains why the problem matters, what data is relevant, how to explore your data once you’ve identified it, and then how to successfully model that data. You’ll learn how to model data conceptually, with words and figures; and then how to model it with realistic R programs that deliver actionable insights and knowledge. Miller walks you through model construction, explanatory variable subset selection, and validation, demonstrating best practices for improving out-of-sample predictive performance. He employs data visualization and statistical graphics in exploring data, presenting models, and evaluating performance. All example code is presented in R, today’s #1 system for applied statistics, statistical research, and predictive modeling; code is set apart from other text so it’s easy to find for those who want it (and easy to skip for those who don’t).
R for Business Analytics
Author: A Ohri
language: en
Publisher: Springer Science & Business Media
Release Date: 2012-09-14
This book examines common tasks performed by business analysts and helps the reader navigate the wealth of information in R and its 4000 packages to create useful analytics applications. Includes interviews with corporate users of R, and easy-to-use examples.
Business Analytics Using R - A Practical Approach
Learn the fundamental aspects of the business statistics, data mining, and machine learning techniques required to understand the huge amount of data generated by your organization. This book explains practical business analytics through examples, covers the steps involved in using it correctly, and shows you the context in which a particular technique does not make sense. Further, Practical Business Analytics using R helps you understand specific issues faced by organizations and how the solutions to these issues can be facilitated by business analytics. This book will discuss and explore the following through examples and case studies: An introduction to R: data management and R functions The architecture, framework, and life cycle of a business analytics project Descriptive analytics using R: descriptive statistics and data cleaning Data mining: classification, association rules, and clustering Predictiveanalytics: simple regression, multiple regression, and logistic regression This book includes case studies on important business analytic techniques, such as classification, association, clustering, and regression. The R language is the statistical tool used to demonstrate the concepts throughout the book. What You Will Learn • Write R programs to handle data • Build analytical models and draw useful inferences from them • Discover the basic concepts of data mining and machine learning • Carry out predictive modeling • Define a business issue as an analytical problem Who This Book Is For Beginners who want to understand and learn the fundamentals of analytics using R. Students, managers, executives, strategy and planning professionals, software professionals, and BI/DW professionals.