Guiguzi On The Cosmological Axes Of Chinese Persuasion Hardcover Dissertation Reprint
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Guiguzi ___: On the Cosmological Axes of Chinese Persuasion [Hardcover Dissertation Reprint]
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This dissertation consists of a philological and philosophical exploration of the Guiguzi 鬼谷子. It establishes the sinological background of the text through a detailed contextual study and locates Master Guigu in the Chinese intellectual tradition. Guiguzi is the legendary transmitter of the Sunzi bingfa ("Art of War") tradition, said to have bestowed his text upon Sun Bin. The research reveals that the Book of Master Guigu conceives a comprehensive "art of persuasion" by promoting an unassuaging efficacy within an early Daoist cosmological framework. [Hardcover reprint from a new scan of the 2000 edition]
Guiguzi: on the Cosmological Axes of Chinese Persuasion
Author: Daniel Coyle
language: en
Publisher: Createspace Independent Pub
Release Date: 2013-03-02
This dissertation consists of a philological and philosophical exploration of the Guiguzi. It establishes the sinological background of the text through a detailed contextual study and locates Guiguzi in the Chinese intellectual tradition. The research reveals that the Book of Master Guigu conceives a comprehensive “art of persuasion” by promoting an unassuaging efficacy within an early Daoist cosmological framework. [Paperback Dissertation reprinted from the 2000 edition]
"Guiguzi," China's First Treatise on Rhetoric
This pre-Qin dynasty recluse produced what is considered the earliest Chinese treatise devoted entirely to the art of persuasion. Called Guiguzi after its author, the text provides an indigenous rhetorical theory and key persuasive strategies, some of which are still used by those involved in decision making and negotiations in China today. In "Guiguzi," China's First Treatise on Rhetoric, Hui Wu and C. Jan Swearingen present a new critical translation of this foundational work, which has great historical significance for the study of Chinese rhetoric and communication and yet is little known to Western readers.