From Big To Smart Data How Can Data Analytics Support Strategic Decisions To Gain Competitive Advantage
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From Big to Smart Data. How can Data Analytics support Strategic Decisions to gain Competitive Advantage?
Research Paper (postgraduate) from the year 2015 in the subject Business economics - Operations Research, grade: 1, University of Applied Sciences Essen, language: English, abstract: One of the biggest challenges currently and in the upcoming years is the amount of data generated worldwide, which will increase exponentially by factor 10. The challenge for business leaders in the era of Big Data will be to identify and to use the most relevant data for decision-making in the context of Strategic Management. This assignment analysis which relevance data analytics of Big respectively Smart Data nowadays has and how it can be utilized in enterprises to gain a higher degree of competitive advantage. Therefore a few selected examples and use cases are provided on the Corporate, Business and Functional level of Strategic Management. Business leaders are using data analytics to understand cost and revenue drivers, to evaluate risks and to predict trends to improve business performance and to foster innovation. Studies show, that Big Data will revolutionize business operations and change the way of doing business. Companies not dealing with Big Data will lose their competitive advantage. With a deeper understanding of customers’ behavior and demands through analysis of Big Data, companies can find new ways to approach existing and potential customers by improved or new products. Criticism related to this is the debate about data security and data privacy and the misuse of personal data.
Advances in Cultural Tourism Research
This open access book pertains to the "International Conference on Cultural Tourism Advances," held on June 27 and 28, 2023, at KU Leuven, Belgium. It focuses on advancing understanding of the sustainable development potential of cultural tourism by examining successful policy interventions, emerging cultural tourism trends, advancements in visitor management systems, new business and governance models, and the opportunities arising from ICT in the twenty-first century. This book presents recent key advances and their significant outcomes in the domain of European Cultural Tourism.
Cybersecurity in the Age of Smart Societies
This book provides an opportunity for researchers, scientists, government officials, strategist and operators and maintainers of large, complex and advanced systems and infrastructure to update their knowledge with the state of best practice in the challenging domains whilst networking with the leading representatives, researchers and solution providers. The ongoing pandemic has created a new level of threats which presents new challenges around privacy, data protection, malicious application, unprotected networks or networks with basic protection that are being used as a gateway to larger infrastructure with complicated architecture, and unintentional misuse such as those associated with algorithmic bias. All these have increased the number of attack vectors that can be used to attack such networks. Drawing on 13 years of successful events on information security, digital forensics and cyber-crime, the 14th ICGS3-22 conference aims to provide attendees with an information-packed agenda with representatives from across the industry and the globe. The challenges of complexity, rapid pace of change and risk/opportunity issues associated with modern products, systems, special events and infrastructures. In an era of unprecedented volatile, political and economic environment across the world, computer-based systems face ever more increasing challenges, disputes and responsibilities, and whilst the Internet has created a global platform for the exchange of ideas, goods and services, it has also created boundless opportunities for cyber-crime. This volume presents new materials and contribute to knowledge through the technological advances that are being made across artificial intelligence (AI), machine learning, blockchain and quantum computing. These technologies driven by a digital revolution are expected to be disruptive and provide major digital transformation in the way societies operate today. As result, although these advances provide social and economic benefits, but, also, provide new challenges that security industry need to raise their game to combat them.