Ergobaby
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Influencer Marketing Strategy
Author: Gordon Glenister
language: en
Publisher: Kogan Page Publishers
Release Date: 2024-07-03
Influencer marketing is one of the most powerful forms of advertising in today's world. Learn how to implement a successful influencer marketing strategy with this complete guide. This new edition of Influencer Marketing Strategy covers essential topics, from broad scale celebrity endorsement to micro-influencers with niche, highly targeted followings. It features new content on platforms such as Be Real, Whatsapp and Wechat and how understanding cultural differences is key to finding the right influencer for your brand. It also includes new case studies from industries such as travel and tech, demonstrating the huge opportunities it presents for organizations and industries of all sizes. Influencer Marketing Strategy is the ultimate guide for marketers, walking readers through the key considerations of incorporating influencer marketing into a wider marketing strategy. This includes the legal and ethical impacts of working with influencers and how to measure the effectiveness of campaigns. This book provides everything organizations need to understand and implement a successful influencer marketing strategy.
Whole Green Catalog
A consumer's reference to green living counsels readers on how to identify truly eco-friendly products and includes reviews and advice for everything from home furnishings and appliances to toys and clothing. Original.
蛯原英里のエルゴエクサ
「ベビーマッサージ」でおなじみ、蛯原英里の親子体操の本です。いま大人気のベビーキャリー「エルゴベビー」に赤ちゃんを乗せたままエクササイズ。ぐずる赤ちゃんをあやしながら、すき間時間にエクササイズできるので、忙しいママにぴったりです。 骨盤のゆがみやカチカチになったおっぱいを改善！ 妊娠でのびのびになったおなかの皮や抱っこのしすぎで猫背になった背中も、もとどおりになれるようなエクササイズをご紹介しています。 赤ちゃんも、ママといっしょに動けるので、とても大喜び。ぐずぐずしていた子がいつのまにか眠っている、なんてこともあるんです。 ママと赤ちゃんの健康的で楽しい時間にも、おススメです。