Competition Demystified A Radically Simplified Approach To Business Strategy Pdf


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Competition Demystified


Competition Demystified

Author: Bruce C. Greenwald

language: en

Publisher: Penguin

Release Date: 2005-08-18


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Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?

Value Investing


Value Investing

Author: Bruce C. Greenwald

language: en

Publisher: John Wiley & Sons

Release Date: 2004-01-26


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From the "guru to Wall Street's gurus" comes the fundamental techniques of value investing and their applications Bruce Greenwald is one of the leading authorities on value investing. Some of the savviest people on Wall Street have taken his Columbia Business School executive education course on the subject. Now this dynamic and popular teacher, with some colleagues, reveals the fundamental principles of value investing, the one investment technique that has proven itself consistently over time. After covering general techniques of value investing, the book proceeds to illustrate their applications through profiles of Warren Buffett, Michael Price, Mario Gabellio, and other successful value investors. A number of case studies highlight the techniques in practice. Bruce C. N. Greenwald (New York, NY) is the Robert Heilbrunn Professor of Finance and Asset Management at Columbia University. Judd Kahn, PhD (New York, NY), is a member of Morningside Value Investors. Paul D. Sonkin (New York, NY) is the investment manager of the Hummingbird Value Fund. Michael van Biema (New York, NY) is an Assistant Professor at the Graduate School of Business, Columbia University.

Orchestrating Human-Centered Design


Orchestrating Human-Centered Design

Author: Guy Boy

language: en

Publisher: Springer Science & Business Media

Release Date: 2012-10-17


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The time has come to move into a more humanistic approach of technology and to understand where our world is moving to in the early twenty-first century. The design and development of our future products needs to be orchestrated, whether they be conceptual, technical or organizational. Orchestrating Human-Centered Design presents an Orchestra model that attempts to articulate technology, organizations and people. Human-centered design (HCD) should not be limited to local/short-term/linear engineering, but actively focus on global/long-term/non-linear design, and constantly identify emergent properties from the use of artifacts. Orchestrating Human-Centered Design results from incremental syntheses of courses the author has given at the Florida Institute of Technology in the HCD PhD program. It is focused on technological and philosophical concepts that high-level managers, technicians and all those interested in the design of artifacts should consider. Our growing software -intensive world imposes better knowledge on cognitive engineering, life-critical systems, complexity analysis, organizational design and management, modeling and simulation, and advanced interaction media, and this well-constructed and informative book provides a road map for this.