Challenger 1 And 2
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Modelling the Challenger 1 and 2 MBT and Variants
Author: Graeme Davidson
language: en
Publisher: Bloomsbury Publishing
Release Date: 2012-02-20
Introduced to the British Army in 1983, Challenger Main Battle Tanks have served operationally in the Balkans and both Gulf Wars, where their firepower, protection and shock action were instrumental to the success of British forces. In addition to the familiar gun tanks, the Challenger family encompasses the Rhino Armoured Repair and Recovery Vehicle (ARRV), highly modified Desert Challenger 2s operated by the Royal Army of Oman and the radical Falcon 2 being developed by the Jordanian Army. This book covers a wide range of these variants, with each chapter presenting a different build using colour photos to illustrate scratch-building, painting and weathering techniques across a variety of skill levels.
Challenger Main Battle Tank 1982–97
Author: Simon Dunstan
language: en
Publisher: Bloomsbury Publishing
Release Date: 2022-04-28
The successor to the Chieftain from the 1960's, work began in 1976 on development of a new MBT specifically for the Iranian army, who needed a more capable tank than the Chieftain to suit their climatic and geographical conditions. However, once the revolution occurred in 1979 the British army was reluctantly forced to accept this new design themselves. Once in service there were technical problems resulting in various modifications. However, the Challenger would go on to great success in the Gulf War, playing crucial roles in both Desert Storm and Desert Sabre operations. In this book, Simon Dunstan examines this tank in detail, evaluating its performance both on the test range and in the field of battle.
The Challenger Sale
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale. The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.