Car Tech Multimedia
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Insane Mode
From a journalist and former writer for Tesla comes the astounding story of the most revolutionary car company since Ford, revealing how, under Elon Musk's 'insane mode' leadership, it is bringing an end to the era of gasoline powered transportation. Hamish McKenzie explores how an unlikely West Coast start up, with an audacious dream to create a new, successful US car company - the first since Chrysler in 1925 - went up against not only the might of the government-backed Detroit companies, but also the massive power of Big Oil and its benefactors, the infamous Koch brothers. Insane Mode is a story of ingenuity and revolution - of how a new world of transportation could change people's lives globally.
The Routledge Course on Media, Legal and Technical Translation
The Routledge Course on Media, Legal and Technical Translation: English-Arabic-English is an indispensable and engaging coursebook for university students wishing to develop their English-Arabic-English translation skills in these three text types. Taking a practical approach, the book introduces Arab translation students to common translation strategies in addition to the linguistic, syntactic, and stylistic features of media, legal, and technical texts. This book features texts carefully selected for their technical relevance. The key features include: • comprehensive four chapters covering media, legal, and technical texts, which are of immense importance to Arab translation students; • detailed and clear explanations of the lexical, syntactic, and stylistic features of English and Arabic media, legal, and technical texts; • up-to-date and practical translation examples in both directions offering students actual experiences of professional translators; • authentic texts extracted from various sources to promote students’ familiarity with language features and use; • extensive range of exercises following each section of the book to enable students to test and practice the knowledge and skills they developed from reading previous sections; • glossaries following most exercises containing the translation of difficult words; and • a list of recommended readings following each chapter. The easy, practical, and comprehensive approach adopted in the book makes it a must-have coursebook for intermediate and advanced students studying translation between English and Arabic. University instructors and professional translators working on translation between English and Arabic will find this book particularly useful.
Bourdieusian Media Studies
Bourdieusian Media Studies illustrates the merits of Pierre Bourdieu’s cultural sociological approach in the field of media studies, explicating exactly what a “Bourdieusian” analysis of media would entail, and what new understandings of the digital media landscape would emerge from such an analysis. The author applies the Bourdieusian concepts of social field, capital, and habitus to understand the social conditions of media and cultural production, media users’ practices and preferences, and the power dynamics entailed in social media networks. Based on a careful illumination of Bourdieu’s concepts, epistemological assumptions, and methodological approach, the book presents a range of case studies covering television production, the field of media studies itself, media use, and social media networks. Illustrating the craft of Bourdieusian media studies and shedding new light on key dynamics of digital media culture, this book will appeal to scholars and students working in media studies, media theory, sociology of media, digital media, and cultural production.