Burning Woman Painting
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Burning Woman
The long-awaited new title from Amazon bestselling author, Lucy H. Pearce, Burning Woman is an incendiary exploration of power and the Feminine. Pearce uncovers the archetype of the Burning Woman, fearlessly examining the roots of Feminine power--what it is, how it has been controlled, and why it needs to be unleashed on the world during our modern Burning Times. These burning words were written for women who burn with passion, have been burned with shame, and who at another time, in another place, would have been burned at the stake.
Burning Women
In early modern Europe, the circulation of visual and verbal transmissions of sati, or Hindu widow burning, not only informed responses to the ritualized violence of Hindu culture, but also intersected in fascinating ways with specifically European forms of ritualized violence and European constructions of gender ideology. European accounts of women being burned in India uncannily commented on the burnings of women as witches and criminal wives in Europe. When Europeans narrated their accounts of sati, perhaps the most striking illustration of Hindu patriarchal violence, they did not specifically connect the act of widow burning to a corresponding European signifier: the gruesome ceremonial burnings of women as witches. In examining early modern representations of sati, the book focuses specifically on those strategies that enabled European travellers to protect their own identity as uniquely civilized amidst spectacular displays of 'Eastern barbarity'.
The Future of Luxury Brands
Author: Annamma Joy
language: en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date: 2022-02-07
The concepts of artification and sustainability are now both at the heart of luxury brand marketing strategies; artification as an ongoing process of transformation in the world of art and sustainability as an indispensable response to the issues of our times. The Future of Luxury Brands examines three interrelated luxury-marketing segments—the art world, fashion and fine wines including hospitality services—through the dual lenses of sustainability and artification. From safeguarding human and natural resources to upholding labor rights and protecting the environment, sustainability has taken center stage in consumer consciousness, embodying both moral authority and sound business practices. At the same time, artification—the process by which non-art is reconceived as art—applies the cachet of art to business, affording commercial products the sacred status accorded to works of art. When commercial products enter the realm of aesthetic creation, artification and consumer engagement inevitably increases. This pioneering book examining artification and sustainability as strategic pillars of marketing strategies in the luxury industry will be essential reading for practitioners working in luxury product companies, as also students of luxury brand marketing.