How does an artist or curator imagine the experience, movement, and mental processes of the individual viewer? And how does this perspective influence the actual artwork and the way the viewer experiences it? In the past years artists working in the field between contemporary art and performance have developed artworks that engage the individual viewer’s body and consciousness. The viewer is not only a spectator but a participant in situations and becomes a vital part of the artwork, its development and existence.
Imagining the Audience offers an unusual and exclusive glimpse at the ideas behind the work of both the artist and the curator concerning the role of the audience. This publication is part of a research project on the extensive theory of viewing positions in aesthetics and film theory applied to contemporary art for a more differentiated understanding of the role of the audience. The book is a collaboration between the Swedish Exhibition Agency and Mobile Art Production.